30-Year NYC Real Estate Veteran Joins in Building Brokerage Ranks. A.C. Lawrence & Company announced today the hire of Olinda Turturro to lead recruiting efforts for the Manhattan-based real estate brokerage.

Turturro has worked in New York City real estate for more than 30 years, first as a broker and most recently as longtime Director of Recruiting for BOND New York.

“We are extremely pleased to announce NYC veteran broker and recruiting director Olinda Turturro has joined A.C. Lawrence. Olinda is not only experienced, but also possesses the charisma and drive essential to building our agent ranks, with individuals who are human, personal, kind and ‘do the work’ of matching clients with properties and closing deals,” says Larry Friedman, Owner & Principal, A.C. Lawrence & Company. “As an experienced broker herself, Olinda knows the deal process inside out, has many connections in the industry and with potential clients, and can spot the key traits for success in an agent candidate.”

A member of the famed Turturro acting family, Turturro initially turned to real estate as a means to supplement her acting career, first joining J.I. Sopher & Co. as an agent; then working as an on-site sales agent at The America, The Highpoint and 65 Cooper Square; before serving as a listing director for Benjamin James, and as the sales manager for three of Citi-Habitats’ offices, where she conducted a successful and innovative sales training seminar.

After developing her own sales training manual, Turturro founded the sales division of City Connections, Anchor Associates and Joseph Gregory, taught sales training seminars and trained and consulted with agents at Tungsten Properties and Metropolitan Property Group. When considering opening her own real estate company, Turturro met with a number of rental brokerages where she could found a sales division, but decided to join BOND as an Associate Broker and grow her own sales group. Turturro’s results in recruiting for her own group were so successful the BOND owners decided to offer her an evolving position of Director of Recruiting, in which she served for more than five years before joining A.C. Lawrence.

Turturro did not throw away her passion for performing, even if her career shifted from real estate being merely part time to support her singing and acting career, to a full-time occupation: She and her husband, Enzo, own The Turturro Acting Studio in Greenwich Village, currently on hiatus; has taught acting at the prestigious American Academy of Dramatic Arts, and has appeared alongside critically-acclaimed performers Sir Ian McKellan, Danny Aiello, Mark Ruffalo and Melissa Leo, in numerous television and film productions.

“I am thrilled to work in a capacity, where I am able to encompass my skills as an Associate Broker, Recruiting Director and sprinkle a touch of my creative ability, which may add a bit of difference, to ‘business as usual.’ I bring to the table many years of negotiating, communication skills, a dash of class and an impeccable savvy. And humility, of course!” Turturro says with a smile. “I couldn’t be happier. I have found the A.C. Lawrence principals, as well as the management team, to be the best in the business. They are consummate professionals. And, their joie de vivre is surpassed only by their enthusiasm. The welcome I received was nothing less than Star Treatment!”